We already have a Google Analytics integration for flipbooks, but we haven’t stopped here. Now you can also connect your public profile to Google Analytics.
Your Flipsnack profile is a page where all your public flipbooks are displayed. You can personalize it by adding info about your brand, an image, a website URL and social media links, and then you can use it as a gallery of all your flipbooks, or as a portfolio of your works (if you are a designer)
Up until now you couldn’t track visits to your profile, but luckily now you can. This option is available as a part of the Enterprise package, which includes a lot of other advanced features, such as team collaboration, SSO, advanced branding features, branded URLs, and soon it will also include a Tag Manager integration.
By adding your Analytics tracking ID to your profile you will be able to track and view data regarding your profile visits, such as page views, bounce rate, exit rate and so on. All this data would be available in your Analytics account, so it’s very easy and convenient to access it whenever you want.
How to start tracking
It’s super easy, don’t worry!
All you have to do is go to Brand Identity (in the main dashboard) > Profile customization > Settings.
There you’ll find a field where you need to enter your tracking ID.
The tracking ID can be found in your Analytics account, in Admin >Tracking info (in the Property column) > Tracking code. Every Analytics property has a unique tracking ID, but it always starts with UA- and it’s followed by numbers. That is the number that you need.
After you add your tracking ID in your Flipsnack account, in the profile section it will take up to 24h before you see any data in Analytics reports.
Further reading on Google Analytics integrations
If you’re not an advanced user of Analytics you should probably read a few articles that will help get started and make the most out of the Analytics integration.
A first step would be to set up the Flipsnack Google Analytics dashboard in your Analytics account. It’s basically a collection of ready-made charts and graphs regarding your Flipsnack traffic.
We also have an article regarding possible issues regarding the Google Analytics integration and how to fix them.
If you haven’t connected any of your flipbooks with GA you should probably learn more about it.
However, the best way to get advanced very detailed reports is by setting up a custom Flipsnack view. This is the best way to make the most out of the Analytics integration.
I absolutely love Analytics and I believe that it can provide a ton of insightful information. If data is important to you too, you should definitely connect your flipbooks and your public profile to Google Analytics.