Maintain accurate performance tracking while optimizing your digital content
Understanding how content updates impact analytics is crucial for maintaining reliable performance metrics and making data-driven decisions. Learn how different types of content modifications affect your tracking capabilities and how to preserve critical performance data.
Table of Contents:
Benefits:
- Maintain data integrity: Understand how updates affect performance metrics
- Preserve critical analytics: Learn strategies to retain historical data
- Enable informed updates: Make content changes without losing key insights
- Optimize performance tracking: Ensure accurate measurement of content impact
- Support strategic decisions: Base content updates on reliable analytics
Adding pages
The new page will appear in your statistics report right away, with zero views initially. If you added the page as the cover (page 1), it will show up in your report as page one. The page that was previously page 1 will become page 2, page 2 becomes page 3, and so on. Obviously, if you simply add a new page at the end of the publication, no pages will switch their position.
Note: Pages are listed in the statistics report in the same order as they appear now in your flipbook, in the published version.
So what if I add a new page today and then check the report of how the flipbook has performed in the previous month?
The page will still show up in your report but with 0 views. If you inserted a new page in your flipbook and it is page 25 now, the report will list it as page 25, even if you check the stats for last year, when page 25 was not yet part of the flipbook.

Deleting pages
If you delete pages from the publication, those pages will also disappear from your page report. As soon as you publish the new (shorter) version of the flipbook, you will lose access to the statistics of the removed pages.
If it’s important for you to keep track of the performance of the deleted pages, make sure you download the stats before you remove them. And I’d also recommend adjusting the date range to include all-time performance before you download the report as CSV.

Switching the order of pages
The page report lists the pages in the same order that they appear when you access the published version of the flipbook. So naturally, if you reorder pages in the Design Studio, the stats report will be updated accordingly. The good news is that you will not lose any data in this process.
Our system knows that page 5 has now become page 20, and page 20 has become page 5, so any views and clicks registered for these pages will not be lost. The system keeps track of the change, and it knows that the content has been moved. It will continue to register views, and your stats will be accurate. If you had 200 views on page 5, and you moved it to the back of the flipbook, and it has now become page 20, the counter will not be reset, it will continue to count views starting with 200.

Replacing pages
If you need to update a page from an uploaded PDF file, you can do so pretty easily. This is actually a combination of the previous actions. You’re deleting a page and adding another one, moving it to the position of the deleted page. So it’s probably easy to guess what happens when you do this.
As soon as you publish this update, the page report will be updated. For all pages that have been replaced, the views and clicks counter will be reset to zero. A good workaround for not losing any registered stats for deleted pages is downloading the stats before you delete anything.

Re-uploading a PDF
Warning: If you choose to re-upload a PDF, the statistics for the original version will be lost, and the new version will be tracked instead.
Next steps
Useful resources:
- Flipsnack statistics
- How to set up CrazyEgg tracking
- Premium trial plan limitations
- Download statistics
- Readers statistics
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