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How to add comments and collect feedback on a flipbook

Pin internal comments for your team in Design Studio and let readers send private feedback you can answer

Overview

Flipsnack has two kinds of comments. Your team pins internal comments on a page in Design Studio. Readers send private feedback on the published flipbook, and you reply to them and resolve each thread from Design Studio.

Published flipbook with the reader Comments panel listing three comments by page and comment pins on the open spread

💡 Benefits of comments
  • Pinned to the page: each comment shows where the reader clicked, on the page they were reading.
  • Reviewers need no Flipsnack account: a reader comments with a name, or a name and an email address.
  • One email for several comments: comments that arrive close together come to you in one email.

Every comment sits on the spot of the page where it was left, so nobody has to describe which headline or photo they mean.

Free trial: Comments are free for all accounts until December 1, 2026. After that date, they are a paid add-on.

Internal comments and private feedback

  • Internal comments: your team adds them in Design Studio. They show as yellow pins on the page. They have no replies and are not listed in the Comments panel. Readers never see them.
  • Private feedback: readers comment on the published flipbook. Only you see their comments, and you can reply. Readers do not see each other's comments.

How to turn on comments for readers

  1. Open the flipbook's Customize page.
  2. Select Controls.
  3. Turn on Comments.
  4. In Comment visibility, select Private feedback.

Customize page, Controls panel: Comments is on and the Comment visibility dropdown is open on Personal notes and Private feedback

Comment visibility has two options:

  1. Set Ask for email. On: readers give a name and an email address, and confirm the email with a One-Time Passcode. Off: readers give only a name.

Ask for email toggle in Customize, Controls, with its tooltip: Readers need an email to comment. When off, only their name is asked.

  1. Select Share, then Update. Readers get comments only after you update the published flipbook.

How readers comment on a flipbook

  1. In the player bar, select Comments, or press C.
  2. In the Comments panel, select New comment.

Flipbook player with the Comments panel open on its empty state and the New comment button, and the Comments button highlighted in the player bar

  1. Click the spot on the page you want to comment on.
  2. Type the comment. A comment has a maximum of 200 characters.
  3. Optional: select a color dot to change the color of the pin.
  4. Send the comment.

The panel footer tells the reader: "Your comments are visible only to you and the publisher."

How readers say who they are

The first time a reader clicks the page to comment, the Tell us who you are to comment window opens. After that, the reader can comment without it. What it asks depends on Ask for email.

Ask for email on: the reader types a Name and an Email address, then selects Get passcode. A reCAPTCHA can show before Flipsnack sends the code. The reader types the six-digit code from the email and selects Unlock. If the email does not arrive, Resend becomes available after a short countdown.

Tell us who you are to comment window with Name and Email address filled in and the Get passcode button

Ask for email off: the reader types a Name, selects Continue and passes a reCAPTCHA. Their comments show as Unverified in your notification emails.

Tell us who you are to comment window that asks only for a name, with the Continue button

How to reply to and resolve reader comments

Open the reader comments

  1. Open the flipbook in Design Studio.
  2. In the right rail, select Comments. The rail shows this item only while Comments is on in Customize.

The Private feedback panel lists each thread with the reader's name, the comment, the date and the page.

Design Studio with the Comments panel open on the right, listing Private feedback threads from readers, with the Comments item in the right rail highlighted

Reply to a reader

  1. Select a thread. It opens on the page, next to its pin.
  2. In Write a reply…, type your reply. A reply has a maximum of 200 characters.
  3. Select the send arrow.

Reader comment open on the page, with an owner reply typed in the reply box and the 44/200 character counter

Resolve a thread

  • In the open thread, select the green check.
  • Or hover a thread in the panel, select ..., then Mark as resolved. The same menu has Delete thread.

Thread with the owner reply posted under the reader comment and the green check for resolving the thread highlighted

Resolve several threads at once

  1. Hover a thread in the panel and select its checkbox.
  2. Select the checkbox on each other thread you want to resolve. The top of the panel shows how many are selected, for example 2 selected.
  3. Select the resolve icon. A message confirms it, for example "2 comments were resolved".

Two reader threads selected with checkboxes; the top of the panel shows 2 selected and the resolve icon is highlighted

The selection bar also has a delete icon and a close icon.

Filter and sort threads

Select the filter icon at the top of the Private feedback panel:

  • Status: All, Unresolved (the default) or Resolved. Under Resolved, each thread has a green Resolved label.
  • Sort by: Newest first (the default) or Oldest first.
  • Show: Deleted threads, or Only your threads.

Filters menu in the Private feedback panel with Status, Sort by and Show options; Unresolved and Newest first are selected

How to add an internal comment in Design Studio

  1. Open the flipbook in Design Studio.
  2. In the left toolbar, select the comment tool, Add internal comment.
  3. Click the spot on the page you want to comment on.
  4. Type the comment and select Send.

Internal comment text box on a page in Design Studio with Cancel and Send, a yellow pin beside it, and the comment tool highlighted in the left toolbar

The comment shows as a yellow pin on the page. Internal comments have no replies.

How to show or hide comment pins

In Design Studio, select View > Panel > Show comments. A check mark means the pins show on the pages.

View menu open on Panel, with Show comments checked

Email notifications for new comments

Flipsnack emails the flipbook's creator when readers comment. The subject reads like 3 new comments on "Store onboarding playbook". The email lists each comment with the reader's name and has a Review all comments inside the flipbook button.

Comments that arrive close together come in one email. To stop these emails, select Unsubscribe from comment emails at the bottom of the email.

Comment notification email: 3 new comments on Store onboarding playbook, three comments from John Smithyson marked Unverified, and the Review all comments inside the flipbook button

Frequently asked questions

Do readers see each other's comments?

No. With Private feedback, each reader sees only their own comments and your replies.

Do readers see internal comments?

No. Internal comments show only in Design Studio.

Why is there no Comments item in the Design Studio rail?

Comments is off in Customize > Controls. Turn it on, and the item shows in the rail.

How are comments different from page notes?

A page has one note. You can pin many comments on the same page.

Next steps

Useful resources:

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