Impressions vs. views in Flipsnack Analytics: the difference
One counts every access, the other requires an interaction or five seconds
In Flipsnack Analytics, impressions count every time a flipbook is accessed through an embed or a direct URL visit, while views require either an interaction with the flipbook or more than five seconds spent on the page. This distinction matters because views signal engagement while impressions only signal exposure.
For a deeper understanding of these metrics, visit Flipsnack statistics.
Next steps
- Why is my flipbook small on the website after embedding?
- What’s the difference between Flipsnack statistics and Google Analytics?
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